{"id":3463,"date":"2014-06-27T14:50:24","date_gmt":"2014-06-27T11:50:24","guid":{"rendered":"https:\/\/www.otiad.org.tr\/?p=3463"},"modified":"2023-07-13T14:50:38","modified_gmt":"2023-07-13T11:50:38","slug":"tekstilde-markalasma-arayisi","status":"publish","type":"post","link":"https:\/\/www.otiad.org.tr\/ru\/27\/06\/2014\/14\/50\/tekstilde-markalasma-arayisi\/","title":{"rendered":"\u0412 \u043f\u043e\u0438\u0441\u043a\u0430\u0445 \u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433\u0430 \u0432 \u0442\u0435\u043a\u0441\u0442\u0438\u043b\u0435"},"content":{"rendered":"<pre class=\"wp-block-code\"><code> \u0130stanbul Ticaret Odas\u0131 Haz\u0131r Giyim ve Konfeksiyon Meslek Komitesi, 18 Haziran 2014 tarihinde tasar\u0131m ve markala\u015fma konular\u0131n\u0131n ele al\u0131nd\u0131\u011f\u0131 bir z\u00fcmre toplant\u0131s\u0131 d\u00fczenledi.  Oturum ba\u015fkanl\u0131\u011f\u0131n\u0131 Haz\u0131r Giyim ve Konfeksiyon Meslek Komitesi Ba\u015fkan\u0131 ve \u0130TO Meclis \u00dcyesi \u015eenol Aras\u2019\u0131n ger\u00e7ekle\u015ftirdi\u011fi toplant\u0131da konu\u015fan \u0130TO Y\u00f6netim Kurulu \u00dcyesi Servet Samsama, sekt\u00f6r\u00fcn 200\u2019\u00fcn \u00fczerinde \u00fclkeye ihracat ger\u00e7ekle\u015ftirdi\u011fini ifade etti. Markala\u015fman\u0131n \u00f6nemli oldu\u011funu vurgulayan Samsama, \u201cBunun da Ar-Ge\u2019den ge\u00e7ti\u011fini biliyoruz. Buna ra\u011fmen bu \u00e7ok maliyetli durumun ancak devlet deste\u011fi kapsam\u0131na al\u0131nmas\u0131yla \u00e7\u00f6z\u00fclece\u011fini de biliyoruz. Art\u0131k g\u00fcn\u00fcm\u00fczde tasar\u0131m yapmayan \u015firketlerin ayakta kalmayaca\u011f\u0131 biliniyor. Ki\u015fi say\u0131s\u0131 g\u00f6zetmeksizin bu b\u00f6l\u00fcmler desteklenmeli\u201d diye konu\u015ftu.  \n\n      Z\u00fcmre toplant\u0131s\u0131na kat\u0131lan sekt\u00f6r ve di\u011fer kurumlar\u0131n temsilcileri, tekstilin \u00f6n\u00fcm\u00fczde d\u00f6nemdeki yol haritas\u0131 i\u00e7in \u00f6nerilerini dile getirdi. \u0130stanbul Tekstil Konfeksiyon \u0130hracat\u00e7\u0131lar\u0131 Birli\u011fi (\u0130TK\u0130B) Y\u00f6netim Kurulu Ba\u015fkan\u0131 Hikmet Tanr\u0131verdi ise, \u201cBiz tekstil sekt\u00f6r\u00fc olarak m\u00fccevher ve savunma sanayinden sonra katma de\u011feri en y\u00fcksek ihracat kalemiyiz. Kilo ba\u015f\u0131na 24,5 dolar olan ihracat d\u00fczeyimizi 50 dolara \u00e7\u0131karmaya \u00e7al\u0131\u015f\u0131yoruz\u201d dedi.\n\n      Tasar\u0131m olmadan yurt d\u0131\u015f\u0131nda markala\u015fman\u0131n imk\u00e2ns\u0131z oldu\u011funu s\u00f6yleyen sekt\u00f6r temsilcileri, tasar\u0131m ve modelhanelerin de Ar-Ge devlet deste\u011fi kapsam\u0131na al\u0131nmas\u0131n\u0131 istiyor.\n\n      Ge\u00e7ti\u011fimiz y\u0131l 17,3 milyar dolarla otomotiv ve kimya sanayinden sonra ihracatta \u00fc\u00e7\u00fcnc\u00fc s\u0131raya yerle\u015fen tekstil sekt\u00f6r\u00fcn\u00fcn kilo ba\u015f\u0131na d\u00fc\u015fen ihracat de\u011feri ise 24,5 dolar. Bu rakamla T\u00fcrkiye ortalamas\u0131n\u0131n 16 kat \u00fczerinde olan sekt\u00f6r, markala\u015fmadaki \u00e7\u0131kmaz\u0131n modelhanelerin devlet taraf\u0131ndan desteklenmesiyle \u00e7\u00f6z\u00fclece\u011fini d\u00fc\u015f\u00fcn\u00fcyor.<\/code><\/pre>","protected":false},"excerpt":{"rendered":"<p class=\"tx-excerpt\"><\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-3463","post","type-post","status-publish","format-standard","hentry","category-duyurular"],"_links":{"self":[{"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/posts\/3463","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/comments?post=3463"}],"version-history":[{"count":1,"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/posts\/3463\/revisions"}],"predecessor-version":[{"id":3464,"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/posts\/3463\/revisions\/3464"}],"wp:attachment":[{"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/media?parent=3463"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/categories?post=3463"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.otiad.org.tr\/ru\/wp-json\/wp\/v2\/tags?post=3463"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}